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Let's be honest. If you're still posting job ads on LinkedIn and wondering why Gen Z creatives aren't biting, you're fishing in the wrong pond. Here's the reality: 74% of Gen Z use TikTok to search for information. More than half actually prefer it over Google. And if you're recruiting designers, content creators, or any creative talent under 27, you need to meet them where they are. But here's where most agencies mess up. They take their boring corporate recruitment posts an